Parnell Baths, located in Auckland and part of our Family Network and a popular summer hot spot destination, is a cherished landmark with a rich history dating back to 1914. Known for its stunning harbour views and historic charm, the Baths are home to New Zealand’s largest saltwater pool, measuring 60 meters, which has made it a favourite for both serious swimmers and families for over a century. The facility also features a heated lido pool, a toddler pool, and an aqua playground, providing a fun, safe environment for all ages.
Over the years, Parnell Baths has undergone several upgrades while retaining its historical significance, making it a central part of Auckland’s summer lifestyle. The saltwater pool, once promoted for its therapeutic benefits, remains a standout feature of the Baths. Families can also take advantage of the on-site spa for a relaxing day out.
Beyond its pools, the Baths offer a wonderful social experience, bringing together the local community and visitors alike. The iconic setting makes it ideal for family outings, school trips, or leisurely swims under the sun. The spectacular views of Waitematā Harbour and its historic ambiance provide a unique experience that draws thousands of visitors every summer.
For brands, the Parnell Baths offer an excellent opportunity to connect with a broad demographic of active, family-oriented individuals. Digital advertising opportunities within the venue allow brands to reach a diverse audience, from families enjoying a day at the pools to serious swimmers and fitness enthusiasts who frequent the Baths. This makes the venue an ideal location for campaigns targeting health, wellness, and lifestyle-conscious individuals.
With its blend of history, community engagement, and modern amenities, Parnell Baths continues to be a favourite summer destination in Auckland. It’s a venue that’s perfect for advertisers by reaching a diverse audience of people who travel from all over Auckland to experience one of the inner city’s favourite swimming spots. Parnell Baths is definitely one of Auckland’s key summer spots to take a dip.
For more information, visit Parnell Baths