Maritime NZ

Being safe on the water is super important and Maritime New Zealand aimed to reinforce this message targeting boaties as they look to head out on the water to enjoy fishing, cruising and more.

Using specifically selected boat ramps and wharves around Auckland, Coromandel and Christchurch, CARTEL Media installed a combination of our Tactical Billboards and Ground Decals in key places at these locations to ensure when boaties hit the water, they were reminded to wear their life jacket and be safe on the water. 

The creative also highlighted Safer Boating and the saferboating.nz website where they could get more details on how to be safe on the water with “5 Ways To Be Safe On The Water” guide and lots more.